
Episode #66: Master the Basics or Miss the ROI on AI
The RaaP: Resourcive as a Podcast
• 17 min
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<p>In this episode, Kyle Hall and Kyle Gotzman discuss the current state of AI adoption in mid-market and enterprise companies. While a majority of organizations report implementing AI, only a small percentage are realizing meaningful results. The conversation explores why that gap exists and what companies can do to close it.</p>
<p>Topics include:</p>
<ul>
<li><p>Why AI isn’t delivering results for many companies</p></li>
<li><p>The importance of foundational practices, clean data, and strong processes</p></li>
<li><p>AI as an efficiency multiplier, not a replacement for discipline</p></li>
<li><p>Lessons from cloud and CRM adoption cycles</p></li>
<li><p>How successful companies approach onboarding AI tools and agents</p></li>
<li><p>The role of people, process, and culture in driving ROI from AI</p></li>
</ul>
<p>This episode offers practical insights for IT and business leaders looking to get value from AI investments.</p>
<p>Timestamps:<br>(01:15) AI adoption stats: High usage, low realized value<br>(03:00) Why this is the same hype cycle as cloud<br>(04:45) AI as an amplifier: It won’t fix bad practices<br>(06:00) The “AI agent” myth vs. what success really takes<br>(07:30) Onboarding AI like an employee: Train, QA, repeat<br>(08:45) People, process, and culture > tool<br>(10:00) CRM analogy: Same tool, different outcomes<br>(11:15) The ab roller story: Tools don’t replace discipline<br>(12:00) Cloud migration flashback: basics still matter<br>(13:30) Indicators of AI success: Who was doing it the hard way before?<br>(14:30) Why AI shouldn’t be your “tip of the spear”<br>(15:30) Final thoughts: ROI lives in the fundamentals</p>
